Wall-Block

Wall-Block

v. To fill the HOLE improperly by STACKING PRODUCT HOLE-high in the front, but leaving a void behind such a false facade: “Arrgh! Who wall-blocked peanut butter!” —n. Any STACK of PRODUCT so arranged. Contrast BLOCK.

NOTE: Generally speaking, Wall-Blocking is A Very Bad Thing. Don't do it! It obscures the true state of the SHELF when it comes to tracking and ordering INVENTORY, and also gets in the way of whoever has to THROW to that HOLE next, because they have to waste time taking down the wall before they can fill the void behind. Give us a break!

Of course, if the ITEM'S profile fills the HOLE naturally, regular BLOCKING of, say, a cake mix, would always leave a void behind that single FACE. However, that's not the same as a true Wall Block, because in this instance, one gentle nudge is enough to collapse the void, leaving it easy to fill.

Wedge

Wedge

v. See LAY-IN: “Wedge it in.” See also GO, HIDE, JAM, MAKE IT GO.

Wedgie

Wedgie

n. Variant of WEDGE: “Pull wedgies forward first.”

WIC

WIC

n. “Women, Infants, Children,” is a New York State sponsored supplemental nutrition program which “provides nutritious foods, milk, juice, formula and other items to low income pregnant or breastfeeding women, infants and children up to age 5.”

NOTE: All WIC-approved PRODUCTS are supposed to be identified with an additional red SHELF TAG with the word “WIC” in large, bold letters, the WIC logo, and a brief PRODUCT description that matches the ITEM on the SHELF.

WIC funds are provided as special checks drawn on state accounts that can only be used to purchase ITEMS from a very specific list of PRODUCTS deemed to promote good health. The WIC program guidelines are both helpful and strict. They often authorize only the purchase of very specific national and STORE BRANDS and sizes, as well as placing requirements on ITEM contents.

For instance, Tuna is listed as a “Good Source of Protein,” and any brand is allowed, but it must be packed in water, and in 6 to 13-ounce cans only. So, the newer foil pouches are out, and also specifically disallowed are any varieties that are oil packed, flavored, or have added ingredients.

For more information about WIC, see:
^{http://www.health.state.ny.us/prevention/nutrition/wic/}